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28.06.2011
Pure Energy Announces that its Retail Distribution Partner, iGo, Signs Shaquille O’Neal as Spokesperson for iGo Green Rechargeable Alkaline Batteries
Pure Energy Announces that its Retail Distribution Partner, iGo, Signs Shaquille O’Neal as Spokesperson for iGo Green Rechargeable Alkaline Batteries

Toronto, Ontario Canada, June 27, 2011 -- Pure Energy Visions Corporation (PEV - TSX Venture) (XYQ - FWB), ("PEV" or the "Corporation"), and PureEnergy Solutions, Inc., (PES) are pleased to announce that iGo, its exclusive retail distribution partner for rechargeable alkaline batteries, has signed an agreement with well-known personality and basketball legend Shaquille O’Neal to become the official champion of the new iGo rechargeable alkaline batteries. Launching in July 2011, iGo rechargeable alkaline batteries will give consumers rechargeable batteries at throw-away prices, providing a significant value.

“Shaq teaming up with iGo will bring increased recognition to the brand and make a big footprint in the mobile accessory marketplace,” said Mike Heil, President and CEO of iGo. “While Shaq is recognized worldwide for his athletic skills, he is also known for championing products that deliver value, durability and functionality – that is why he is the ideal person to help us get the word out.”

Shaq is among the most well known figures in the world with an imposing presence on the court, in the business world and in the online community. He is currently ranked No. 4 on Forbes Magazine’s list of most influential athletes for 2011; he was recognized as the most effective endorser of all active NBA players by Nielsen in 2010; and he was named by TIME magazine as one of the best picks for Twitter feeds, helping to shape the conversation with nearly 3.8 million followers.

"I have done a lot of traveling in my life, and spent countless hours in airports. During this time I have become very familiar with the iGo brand and its affordable reliability. That's why I am so proud to be part of the iGo family, and help spread the word about their new products,” said Shaquille O’Neal. “I am very excited for the consumer, because now they will have the opportunity to purchase a high quality product at an affordable price."

Shaq will be incorporated into iGo’s marketing and advertising campaigns, including print creative, packaging, in-store and online promotions as well as special event appearances across the country.

For more information about iGo, please visit www.iGo.com. Stay connected with iGo at www.Facebook.com/iGo and www.Twitter.com/iGo.

About iGo

iGo, Inc. offers a full line of innovative accessories for almost every mobile electronic device on the market. Whether a consumer wants to power, protect, listen to, share, cool, hold or connect to their device, iGo has the accessories they need. iGo is also a leader in developing eco-friendly power solutions based on its patented iGo Green® technology, which automatically reduces the wasteful and expensive standby, or “vampire,” power consumed by electronic devices. iGo products are available at www.iGo.com, as well as through leading resellers and retailers throughout the world. For additional information, call 480-596-0061 or visit www.iGo.com. iGo is a registered trademark and KeyJuice is a trademark of iGo, Inc. All other trademarks or registered trademarks are the property of their respective owners.

About Pure Energy Visions Corporation

Pure Energy Visions Corporation is an investment holding company with its principal investment in Pure Energy Solutions, Inc.

About PureEnergy Solutions, Inc.

PureEnergy Solutions, Inc. is a Boulder, CO-based company that is revolutionizing power delivery to portable electronic devices through its branded WildCharge™ wire-free power technology and its environmentally responsible rechargeable battery products sold under private label and under the PureEnergy™ brand. PureEnergy Solutions is the first company to offer commercially available wire-free charging technology that works with multiple devices across multiple brands. It is the only battery company in North America to receive the EcoLogo certification for its leadership in battery design. Through its Technology Licensing Program and Mark of Interoperability, PureEnergy Solutions allows licensing partners the ability to create and manufacture products that integrate highly efficient, wire-free, technology into their products and bring those products to market very quickly. PureEnergy Solutions enjoys a growing network of licensing partners and distributors and its products are sold in over 12 countries. For more information on PureEnergy Solutions products and licensing capabilities, go to www.pureenergy.com or for more information on investment opportunities with Pure Energy Visions Corporation, go to www.pureenergybattery.com.


This news release contains forward-looking statements. These statements are based on current expectations and assumptions that are subject to risks and uncertainties. Actual results could differ materially due to a number of factors, including those discussed in the management discussion and analysis section of our interim and most recent annual financial statements or other reports and filings with the TSX Venture Exchange and applicable Canadian securities regulators, the parties’ ability to complete the transactions as contemplated by the letter of intent and the anticipated benefits of the transaction. All forward-looking statements made in this news release are made as of the date hereof and we do not undertake any duty to update any forward-looking statements herein.

The TSX Venture Exchange has neither approved nor disapproved of the contents of this press release, and does not accept responsibility for the adequacy nor accuracy of this information.

# # #

Pure Energy Visions Corporation Contact:
Stephen Meldrum
905 707 9577, ext. 254
stephen.meldrum@pureenergy.com



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